Why we’re going dark on Twitter: How the world of social media is changing
- by admin
Updated November 30, 2018 03:14:33As the Internet of Things and its impact on the way we live our lives becomes more and more clear, a new breed of social networks are sprouting up, often designed for people who want to share with the world what they’re up to.
While many of these are aimed at sharing with friends, their popularity is growing exponentially and has been gaining traction in social media and in online communities.
What is Twitter?
Twitter is a popular social networking service where users can share, comment on and reply to news stories.
It’s also the number one search engine on the web.
The platform’s main purpose is to communicate news and information between people.
It was created by Mark Zuckerberg in 2006, but its popularity has been growing in the last 10 years.
“Twitter is more like Facebook than Facebook is like Twitter,” Twitter’s chief executive Jack Dorsey said in 2017.
“There’s a whole community of people who are looking to share their thoughts with one another.
It just feels like a community to us.”
People are more comfortable with sharing things on social media because there’s no barrier between them and their followers.
“If you want to be a social media hero, you have to be able to get people to share your thoughts on the news with you, rather than with people who might have a different view.”
It is this sense of community that allows people to find and connect with others in real time and on a wide range of topics.
But what is it about Twitter that makes it so appealing to so many?
As with any new technology, it’s a lot about the user.
It is easy to assume that people are using it for fun and socialising, says Twitter’s head of communications and brand, Sam Biddle.
But he believes it’s important to take a deeper look at what it’s doing to the way the world lives and works.
“I don’t think that anyone would ever say that they’re not using Twitter for a job or a family or a business,” he said.
“But it’s not just about that.
It is also about what people can do with the tools they have on the platform.”
For example, a person could tweet about their commute or their family’s recent holiday to the US.
They could also use it to share tips on how to deal with their pets or the weather.
Or they could ask questions on Twitter, but they would probably not be receiving an answer.
Instead, users are encouraged to post about things they are interested in, such as the weather, the weather forecast, or what they are reading in a book or on the internet.
This can then be shared with the community of followers who may or may not have similar interests.
For example a person might share weather tips for a wedding or what books they are currently reading.
Others may post links to their own personal blogs.
Others could share links to social media sites such as Reddit, Instagram or Facebook, where they can interact with others.
It’s the way people interact on these sites that makes Twitter so attractive, says Biddle, because it makes them feel more connected and in control of what they read and share.
“The real reason that people use Twitter is to get something that’s useful and useful for them, not for a business or to share a piece of news that they want to get in front of a large audience,” he explained.
“It’s about the people who use Twitter to connect with one of those people, not just for the things they’re reading.”
The future of social networking?
For now, however, Biddle says that it’s difficult to judge whether Twitter’s success is driven by its users’ interests or the way they interact with the platform.
“At this point, I can’t see how Twitter has been a good medium for a number of reasons,” he says.
“One is that it doesn’t have a lot of content, and that’s not good for content discovery, which is important.”
Secondly, people are doing a lot more sharing on social networks, which has a direct effect on the content that people see.
“And thirdly, Twitter itself is not a very good social network.
It has some really bad problems, which I’m sure people are aware of.”
For these reasons, Biddles hope that the next generation of social platforms will focus on the people that use them.
“You’ll have a new generation of users who are going to come up with new ways to use Twitter, or you’ll see a new way to use it for people to interact,” he suggested.
“That’s not a bad thing.
It will make social networking more relevant, more useful and more engaging.”
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