Which carriers are you most excited to see roll out in Canada?
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By Chris PizzelloPublished June 20, 2018 09:01:00Canadian telecoms companies are hoping to make good on their promise to offer an internet experience in as few steps as possible, and are making good on that promise with the launch of their own service offerings, beginning with a new tier of internet services that will provide basic internet access at $70 per month for small businesses.
But as much as the new offerings are aimed at small businesses, they’re also intended to appeal to consumers and consumers are beginning to embrace them.
“I think it’s going to be the first time that we see consumer-focused, internet-focused offerings,” said Paul Stannard, executive director of the Canadian Broadband Association, which represents major Canadian internet companies including Rogers Communications Inc. and Telus Corp. “What I think it will do is get people interested in the service.
It’s going get people to use their phone, to talk to their friends.”
The companies are using their own technology to deliver the service, with a focus on video conferencing and voice calls.
And unlike many other companies, they’ll be offering it to businesses for free, rather than charging for it, a move that will help the businesses compete for business customers.
The new services are expected to launch in the next few months.
And in the meantime, it’s a step in the right direction for the industry, which has seen a decline in the number of Canadian customers in recent years.
“It’s a really good sign for us that we can have a viable alternative to cable,” said Brian Drennan, the president and CEO of Rogers Communications.
“We’re seeing more and more of our business being moved to the cloud, and I think we’re going to see that continuing.”
Rogers has been aggressively courting businesses with its new services, particularly those in remote areas and areas where the companies aren’t able to have a local phone line, but the new services will provide a local alternative for small- and medium-sized businesses.
“What we’re seeing is a lot of small businesses wanting to be in a place that they can access these services from, rather as opposed to just having to pay $20 or $30 a month for their local phone,” said Drennan.
“So this is a really exciting opportunity for us to offer the service that we need to.”
As Rogers continues to ramp up its offerings, it has been trying to lure businesses into the fold.
“In the next five years, we want to provide as many people with our services as we can, and we want as many businesses to be able to participate as possible in the success of our operations,” said Stann, who added that he is “delighted” to see more companies joining the company’s program.
The Rogers plan to offer a local service will likely have a negative impact on consumers who may be hesitant to switch to a new service provider.
But the company is also hopeful that the service will attract a number of new businesses.
The company’s new services come on the heels of a major telecoms announcement earlier this year that it was partnering with wireless carriers to provide access to a vast network of fibre optic lines in communities in northern Alberta, including in communities where the company operates.
The new fibre-optic lines will connect to existing fibre-to-the-node (FTTN) networks in communities across the country, which could allow Rogers to compete with other providers.
“They have the ability to expand the footprint,” said Peter Barre, president and chief executive of Rogers Canada.
“We are very much looking forward to being able to expand in communities and to be part of that.
And as they grow and expand in the communities, we’ll be able bring them into the Rogers network.”
Roger is also launching a service for small wireless companies, offering them a way to provide the same basic service as their larger competitors, but at a lower cost.
“There’s a lot more people who are looking for the same value and the same service,” said Barre.
“And if they’re looking for that in a much more affordable way, then we’re certainly willing to work with them.
And we look forward to continuing to do so.”
With files from The Associated Press.
By Chris PizzelloPublished June 20, 2018 09:01:00Canadian telecoms companies are hoping to make good on their promise to offer an…